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The Food Connector
Target

Services

We deliver a full range of innovative targeted marketing services to foodservice manufacturers, distributors and marketplace operators. All our programs are designed to grow your brand, generate leads, develop new customers, increase current customer sales and broaden markets. We employ both digital and traditional marketing services with the ability to customize solutions for your business needs.

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WEBSITE DEVELOPMENT

WEBSITE DEVELOPMENT

Site architecture, design, videos, content, RFQ catalogs, technical development, SEO upgrades, security, maintenance and hosting.
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SOCIAL MEDIA MANAGEMENT

SOCIAL MEDIA MANAGEMENT

Channel setup and maintenance, editorial calendars, copywriting, graphics, videos, post boosting, ad management, analytics and reporting.
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FOODSERVICE CONTESTS

FOODSERVICE CONTESTS

Foodservice contests are a unique way to build awareness of a food product or service.
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SEARCH OPTIMIZATION & MARKETING

SEARCH OPTIMIZATION & MARKETING

Site audits, traffic and behavior analytics, keyword and program setup, ad creation, budget management and performance and page ranking metrics.
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EMAIL
CAMPAIGNS

EMAIL CAMPAIGNS

Content and design, prospect targeting, lead conversion, database management, reporting and analytics.
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VIDEO &
ANIMATION

VIDEO & ANIMATION

3D product and recipe books, animated social media posts, competition and event videos, SME, food and market trend videos, scripts, video shoots and post-production.
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ADVERTISING & PROMOTIONS

ADVERTISING & PROMOTIONS

Social media ads, digital display ads, online flyers and catalogs, print ads, sell sheets, direct mail and point-of-sale pieces.
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TRADESHOWS
& EVENTS

TRADESHOWS & EVENTS

Vendor expos, tours, trade show booths and convention support.
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PRINT
PROGRAMS

PRINT PROGRAM

The Food Connector has partnered with Taste Specific to bring you a suite of foodservice design solutions.
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BRANDING & IDENTITY

BRANDING & IDENTITY

Industry, market and product research; naming, messaging and positioning; logos, collateral and packaging; company and product presentations.
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SALES STRATEGY & CONSULTING

SALES STRATEGY & CONSULTING

Industry reports, competitive analysis, customer identification, targeting, positioning, goal setting and benchmark development, strategic marcom and sales plans.
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Just some of what we can do for you:

  • Connect you with prospects and customers through a comprehensive, multi-channel digital marketing program.
  • Build awareness, generate leads, and help sell more products.
  • Revitalize your brand or create a new identity design.
  • Develop larger, robust and segmented databases.
  • Engage customers and inform prospects with email campaigns, social media, improved websites and custom sales materials.
  • Highlight new products, suppliers and deals to generate more leads and quote requests.
  • Grow your digital presence with compelling content to increase social media followers.
  • Plan, design, and execute innovative food industry internal events, vendor expos, convention marketing, industry tours, and newsworthy contests.
  • Develop event marketing strategies, budgets, operational plans, digital communications and media tactics.

Ready to learn more about how our targeted marketing services can help your foodservice business?

The Food Connector is a premier full-service B2B digital marketing firm. Contact us today for a free consultation to see how we can help you enhance your message, improve your visibility, and extend your reach throughout the foodservice industry.

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The Food Connector
899 Northgate Drive, Suite 412 | San Rafael, CA 94903 | (415) 785-8539
moc.rotcennocdoofehtobfsctd@gnitekram

 
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