Foodservice Branding & Identity

We make your foodservice business stand out

Whether you’re starting a new entity or looking to refresh or completely rebrand your existing business or products, The Food Connector can help you through all steps of the process.

Research

We begin with research to thoroughly understand your needs and the marketplace you’ll be competing in. We analyze your competitor’s websites and marketing, dig into what your customers want, and then sit down with you to discuss our findings and learn about your organization.

Logo design

Our team of graphic designers create compelling logos that capture the essence of your brand at a glance. Effective logos are simple, memorable, and scalable. They work across all platforms from packaging to social media. By first getting to know you and your goals, we develop a brand identity that then works for you.

Brand implementation

It doesn’t stop with just the logo. We develop a brand guide that steers the look and feel of all your materials, from your website to social media to packaging and sell sheets. Brand recognition is an important part of marketing, and we ensure your brand is reinforced every time someone looks at marketing materials we develop.

Materials development

Our design professionals understand strategic design. Well-designed graphics convey your message in an eye-catching, attractive and readable format. They’re not just pretty. They get clicks. They drive sales. Our suite of materials includes brochures, rack cards, signage, sell sheets, custom packaging materials, and presentations.

The Food Connector managed the rollout and marketing of Sunrise Food Service’s Doughnut Artist Series doughnut mixes, including logo, packaging, sell sheets, direct mail and social media.

Get Started Now

Need a new brand identity? Ready to refresh your existing brand? Contact us for a free consultation.