How foodservice distributors can use e-commerce to increase sales
Adding e-commerce is a cost-effective way to increase sales for your foodservice distribution business. Frank O’Dowd from BFC Advisors, demystifies how to best use e-commerce for food distributors in a conversation with The Food Connector’s own food industry veteran and account manager Lloyd Oshiro. O’Dowd is managing director at BFC Advisors, a company that specializes […]
Info that every food company should know about protecting refrigeration equipment and saving on utility bills
Are you a food company looking to better protect your refrigeration equipment and saving on your electricity bill, including incentives from your utility provide? Joe Isaacs of National Resource Management shared practical tips on this and much more with The Food Connector’s own food industry veteran and account manager Lloyd Oshiro.
Tips for better company events and improving trade show messaging
Looking to save money and your team’s effort while planning a company event or convention booth? We’ve got tips from Betsy Earle, our foodservice trade show and event planning expert, who talked with food industry veteran Lloyd Oshiro about: better ways to stand out at every trade show and improving your show messaging.
What’s new in foodservice marketing, video production, and social media
Our CEO, Ed Zimmerman, talks with food industry veteran and account manager Lloyd Oshiro about what’s new in foodservice marketing and what has changed in video production and social media.
Let Us Plan and Manage Your Next Foodservice Company Event
by Kristen Agin “I’ve learned that you shouldn’t go through life with a catcher’s mitt on both hands; you need to be able to throw something back.” Maya Angelo Being a foodservice CEO or Founder is a difficult spot to be in when it comes to tradeshow and company event marketing. Since these important events […]
Tips From Veteran M&A Advisor on Selling Your Food Company
Account Manager at The Food Connector and food industry specialist Lloyd Oshiro talks with Michael Kessler of Tamarack Partners about what food company owners should consider when they sell their business and the #1 thing they must do. Kessler also discusses the sale process, average timeline, and why market conditions for selling many food businesses […]
Google Ads Demystified for Food Distributors and Manufacturers (Part 1)
Account Manager and food industry veteran Lloyd Oshiro talked with Ryan Milani, our Google Certified SEO, Analytics, and Ads expert, about what foodservice companies should focus on to generate more leads and to improve web traffic. Highlights include how to position your Google Ads and how to be flexible in your Ad spend over time.
Google SEO Demystified for Food Distributors and Manufacturers (Part 2)
Account Manager and food industry veteran Lloyd Oshiro talked with Ryan Milani, our Google Certified SEO, Analytics, and Ads expert, about what foodservice companies should do to improve their SEO. Highlights include how to quickly improve traffic after your website is launched and the nuts and bolts of a baseline website SEO audit.
Create Success Beyond The Hire
By Joe DeBilio You or your food industry recruiting consultant has done all of the recruiting groundwork. You took the time and had the process in place to make the right hiring decision and got someone hired. You need to make sure you’ve got a food industry specific system in place to create success beyond […]
Make The Right Hiring Decision
By Joe DeBilio Once you have done the recruiting groundwork, use food industry specific tools and processes to help you successfully making the right hiring decision. Before you start contacting candidates understand or get an experienced food industry recruiting consultant to identify the need specific to your kind of company. There are differences in the […]