Navigating Supply Chain Disruptions
COVID-19 has created supply chain disruptions in every industry. Due to perishability, the food industry has been more disrupted than others. As the economy picks up, the pace of supply disruptions will increase. When the lockdowns first started, foodservice sales went to nearly zero and retail grocery sales zoomed ahead. Food manufacturers, especially the ones that […]
The Importance of Marketing in Tough Times
Marketing during tough times is essential to sustaining sales and supporting your customers. Below is a conversation with Chris Anatra from NECS about why marketing is more important now than ever. Topics include: What tools help food distributors market to prospects and existing customers Why it is so important to assemble a database How COVID-19 […]